JKM Alliance

Welcome to JKM Alliance, your No.1 source for all your needs related to Corporate Activities, BTL Activities, Rural Marketing, CSR Program, Private Events, Printing, Branding, Products.

We’re dedicated to giving you the very best of all the services provided by us with the focus on customer satisfaction and cost effectiveness.

Founded in year 1995 by Yatinder Sharma, JKM Alliance has come a long way from its beginning in a home office.

JKM Alliance started with Printing and over the years has expanded its horizons into other service domains. We now serve our customers all over the North and Central India

Why JKM Alliance?

In today’s business scenario, where the consumer demands are ever-escalating and the need of the hour is for better, faster, more economical solutions, JKM Alliance fills the gap.
There’s a huge gap in the domain knowledge of “implementation of practices”, this is where JKM Alliance comes into play.
To us what matters the most at the end of the day is customer satisfaction.
We are the one-stop solution for all your event management, marketing, sales and even printing needs.
What makes us unique is that we can cater to all your needs with high precision. We have our in house printing unit so that we can provide you with best of prices.
We have been into business for more than 25 years and have a lot of experience and understand what our client needs and provide him with the best of the services.
To us what matters the most at the end of the day is customer satisfaction.

Our Mission

We seek to provide the most refined, appraisable and profitable services experiences and related products in the country. We believe in quality, we work with the best, for the best, to get the best.

Our Vision

To be the company that best understands the needs of clients. We at JKM Alliance make sure to provide the services with the utmost dedication to the highest quality of the customer satisfaction delivered with friendliness, joy, individual fulfilment and company spirit.

Yatinder Sharma

Founder JKM Alliance

Yatinder has an experience of more than 28 years in the service industry. He started his venture in 1995 with an in-house printing unit and then started expanding his venture into Sales & Marketing domain. Having worked with corporate, he has immense amount of knowledge in Sales & Marketing. His firm has taken over Direct Sales Team of Standard Chartered Bank and then became the first Direct Sales Agency of Professional Loan in Delhi, and further worked with MNCs and Indian Banks & NBFCs apart from Sales, he worked as partner in leading collection agency of North India & setup 150+ seat Call Centre. Then in 2008 JKM Alliance started with the the Best in Class Event Management Services.

Since 1995 his motto has been to serve his clients with utmost dedication and precision. He understands the need of his employees and customers both and work is his passion and his heart lies in his work. For him, ‘customer is the king‘ and he makes sure that he along with his team serves the best interest and make their customers happy and satisfied with their outstanding work.

Our Team

Event Management Services


JKM Alliance provides a high-quality event management service which can be tailored to your company’s needs.

We at JKM Alliance are adept a producing a wide range of events, which range in size from large corporate functions catering for 2000 people to fundraisers, sports or private client parties, and we have the right knowledge and skills to be able to offer you exactly what you’re looking for.

JKM Alliance is here to make your life easier. We have the event management services and skills necessary to ensure every aspect of your special occasion is planned, executed and delivered exactly to your desire.

At JKM Alliance, our Event Management Services include:
– Project and budget event management – we make sure your brief, budget and timelines are met
– Event planning concepts – this includes the creative vision for your event and its time line
– Supplier and event venues – our connections run throughout the country. So whether your want to hire a private villa in India or hire a brilliant photographer, we can sort it out for you
– Sourcing a celebrity, Emcee and Promoters/support staff
– Event administration – we manage booking administration, ticket issuing and even run an RSVP service
– Event staff – our staff will give you the best customer service and will be on hand to meet and greet your guests, help with guest admin and even with fundraising, among other things
– Event material – JKM Alliance can design and print all your promotional material from sales flyers and invitations to event brochures, backdrop, banners, gate arch etc.

Business Marketing Services


Effective business marketing services on a strategic, operational and tactical level are essential to the development and growth of your company.  We can develop a business marketing strategy and implement growth plans tailored to the specific needs of your firm, assisting your in reaching your corporate goals and objectives.

Here at JKM Alliance we provide you with a range of solutions available from our marketing services team, who are on hand to advise and guide your through the marketing planning process.

We work closely with you to design a bespoke business marketing programme that has all the ingredients required to deliver effective results within your industry sector and that include BTL Activities, Rural Marketing, Digital Marketing, Branding & Printing and even Corporate Events.


I have evaluated various marketing agencies but selected mostly JKM Alliance mainly due to their decades of BTL experience, competitive rates and clear understanding of our marketing objectives

The agency has the potential to launch mass campaigns which are executed by dedicated team members who have rich marketing expertise

It has been constructive working with a collaborative agency team that understands our marketing brief, overall campaign objective and provides quality execution

Kenneth Peter

Regional Head Marketing - Ujjivan Small Finance Bank

“JKM Alliance has always been my go to agency for any events and activations. The staff is very professional and ensures that  client commitments are fulfilled in the best possible timeline and quality, all under the able leadership of Mr. Yatinder Sharma. They always keep coming up with new and innovative ideas to help their clients get the best bang for the marketing buck.”

Gagandeep Rana

Marketing Manager - IndusInd Bank

I have been associated both personal & professional levels with JKM Alliance for more than two decades and they have been providing hassle free support and services.

They have a seasoned team of passionate and result oriented individuals who have collective expertise in all aspects of Marketing and that’s a great asset to possess for any Marketing solutions provider team looking for an BTL and Printing agency.

I wish them a great success in all their business endeavours.

Sanjay Kapoor

Co-Founder & Director - Iris corporate Solutions private limited.

JKM alliance is expert marketing firm catering to various BFSI clients. I have engaged their services in Citigroup, HDFC bank, Capital First and Muthoot Capital Services Ltd. We have done extensive BTL activities through them, very dedicated and hardcore team which works deligently and ensures clients ROI.

Bimal Singh Rawat

General Manager North & East India - Muthoot Capital

Marketing is the key to any successful business. We have been investigating in marketing since long time.
For BTL activists, boards, displays we have always depended on JKM Alliance. A trustworthy company that can deliver anywhere in India. Their service is very good and the staff is courteous and punctual.
What ever the job we always hand it over to them and concentrate on our core activities.
They have never given us a chance to complain.

Pankaj Khanna

Director - Khanna Gems Private Limited

Over the years, JKM Alliance has worked with us on everything from activations, brand visibility , alliances , large format events and hyper local alliances.

Projects are always approached with enthusiasm, care and a focus on deliver on time and within agreed budgets.

Kudos to Team JKM.

Varun R Arora

Vice President - Kotak Mahindra Bank